Interviewing Customers No. 2

1) Find an opportunity. The opportunity I chose to investigate was the quality of the foods in sororities/ fraternities.

Afterthoughts: The opportunity I chose to investigate stayed the same as previously.

2) Figure out who might have the unmet need. The people who would have a say in the quality of food served by sororities and fraternities would be the sorority sisters and fraternity brothers themselves. I went and interviewed girls who were in sororities, as well as guys who were in fraternities.

Afterthoughts: I interviewed the right people last time however I think that I could have intervened the chef of the sororities instead. Therefore, this time I went ahead and interviewed the chefs of a couple sororities as well.

3) Come up with a list of questions. The general questions I would ask each person varied according to their responses, but for each interview, I stuck with the same general questions.

a) What sorority/ fraternity are you in?

b) Tell me a little bit about the quality of food in your sorority/ fraternity. Healthy? Unhealthy? What are the options?

c) Do you usually go to the sorority/ fraternity for lunch and dinner? If not, do you grab a late plate?

d) Do you have any foods that you wish were in your sorority/ fraternity?

e) During the weekends, when there are no meals, how do you get food? UF meal plan?

f) Would you say eating in a sorority/ fraternity is good or a bad idea?

 Afterthoughts: I made a change in the questions for the cooks in the sororities.

a) What sorority/ fraternity are you cooking for?

b) Tell me a little bit about the meals each week, is it always the healthy options? What are some examples of meals that you cook the sorority sisters?

c) Are the meals always freshly cooked from scratch? Is it canned foods?

d) Are there a variety of options for fruits and vegetables?

4) Go talk to customers! I interviewed 5 different people who are in either sororities or fraternities. They did not want to be filmed due to some honest comments on the foods, and I respected that.

a) Shonglee- Chi Omega sorority sister

a) What sorority/ fraternity are you in? Chi Omega

b) Tell me a little bit about the quality of food in your sorority/ fraternity. Healthy? Unhealthy? What are the options? It is health for the most part, wish I could be healthier.

c) Do you usually go to the sorority/ fraternity for lunch and dinner? If not, do you grab a late plate? Yea, for what I pay I grab a late plate. Sometimes I don’t wake up on time.

d) Do you have any foods that you wish were in your sorority/ fraternity? Fresher vegies.

e) During the weekends, when there are no meals, how do you get food? UF meal plan? I go to Publix to get my own food.

f) Would you say eating in a sorority/ fraternity is good or a bad idea? A great idea because it reminds me to eat.

b) Sonnie- Chi Omega sorority chef

a) What sorority/ fraternity are you cooking for? Chi Omega

b) Tell me a little bit about the meals each week, is it always the healthy options? What are some examples of meals that you cook the sorority sisters? I cook potato casserole, green beans, poppy seed salad, and grasshopper pie

c) Are the meals always freshly cooked from scratch? Is it canned foods? I cook most all meals from scratch. Fresh chicken mostly.

d) Are there a variety of options for fruits and vegetables? Yes, we usually have broccoli, and a fruit bowl available.

c) Patrick- Kappa Sigma fraternity brother

a) What sorority/ fraternity are you in? Kappa nu

b) Tell me a little bit about the quality of food in your sorority/ fraternity. Healthy? Unhealthy? What are the options? It is really unhealthy. I wish that there could be healthier foods.

c) Do you usually go to the sorority/ fraternity for lunch and dinner? If not, do you grab a late plate? I don’t have a house on campus, so I get my late plates.

d) Do you have any foods that you wish were in your sorority/ fraternity? I wish there was more fish.

e) During the weekends, when there are no meals, how do you get food? UF meal plan? I go out to Subway to eat.

f) Would you say eating in a sorority/ fraternity is good or a bad idea? It’s a good idea to get all the meals in for the day.

d) Tanner- Theta Delta fraternity brother

a) What sorority/ fraternity are you in? Theta Delta

b) Tell me a little bit about the quality of food in your sorority/ fraternity. Healthy? Unhealthy? What are the options? It is okay, not too healthy.

c) Do you usually go to the sorority/ fraternity for lunch and dinner? If not, do you grab a late plate? I eat whenever I can.

d) Do you have any foods that you wish were in your sorority/ fraternity? I wish there was more of a variety of fish.

e) During the weekends, when there are no meals, how do you get food? UF meal plan? I go out to eat at restaurants.

f) Would you say eating in a sorority/ fraternity is good or a bad idea? I don’t think it’s a great idea, because I pay too much.

e) Felicia – Tri Delta sorority sister

a) What sorority/ fraternity are you in? Tri Delta

b) Tell me a little bit about the quality of food in your sorority/ fraternity. Healthy? Unhealthy? What are the options? I don’t have a meal plan in the sorority on campus.

c) Do you usually go to the sorority/ fraternity for lunch and dinner? If not, do you grab a late plate? I am inactive in the sorority.  

d) Do you have any foods that you wish were in your sorority/ fraternity? I do remember wanting more fruits that were fresh.

e) During the weekends, when there are no meals, how do you get food? UF meal plan? I buy gfood from Walmart on the weekend.

f) Would you say eating in a sorority/ fraternity is good or a bad idea? I think it’s a great idea, I am just inactive this semester.

5) Tell us what you learned about the opportunity. After the interviews I feel that the opportunity is a great one to fix/ implement. It is definitely a rising issue among Greek life on campus. The quality of food can be increased.

Afterthoughts: This stayed the same after the seconds round of interviews. The quality of foods could be fixed, and there is still and unanimous approval of healthier foods.

6) Tell us what you learned about interviewing customers. I learned that finding people for a taped interview isn’t always easy. The first step is finding the potential audience and having them agree to an interview with you. The next is to have them know that you are taping them, and they might not always consent to it. I learned that the quality of Greek life food is a preferred option over UF Gator Dining. They all believed that paying for Greek life food is worth their money. Although healthier options of foods are favored, they food currently served isn’t widely opposed.

Afterthoughts: I think that still all applies. I recommend finding people who would want to be interviewed. I recommend, not being nervous. I recommend being calm and collected.